CREATIVE DIRECTION + ADAPTABLE LEADERSHIP

NOW on sabbatical

Real talk:

I’ve been more focused in the work than updating my portfolio. After 5 years of nonstop grinding in tech marketing (twice navigating the space between startup and IPO), I’m taking a break to process, rest, and reset—a necessary, but widely underestimated step in the creative process.

“Lisa is the delightfully improbable locus of deeply intuitive, rigorous and intentional, wacky and exuberant, and endlessly curious. To experience Lisa’s art is to experience her as a colleague is to experience her as a person out in the world. That is to say, she is authentic, and present, and all-in.”

BETH, CopyWRITER

You’ve been looking for all the right things in a creative hire, but there’s only so much a title and job description can tell you about a creative collaborator—what you’re looking for is the right quality—someone who will meet you on the playing field between experience and curiosity: a nose for connective insights, a match in working principles, and a desire to create something of value.

You don’t like to give up on your vision. Chances are, you don’t have to.

You might be looking for:

  • Why adaptable? At the very core of guidance is a sensitivity to assess context, help others gain confidence in a way forward, and place bets on the right approach. Leadership does not look, sound, or feel one way—we need more voices in this arena to model success for introverts and deep listeners with a conviction to connect—I’m one of them.

  • My trajectory as a creative has been nonlinear—yet I strive to connect the dots by taking a bird’s-eye view!

    I can help you audit, prioritize, and clear a path towards lightweight, actionable systems that withstand scaling up and down. We call this the MVP approach (minimum viable product), and I promise, once it starts working for you, you will feel like the other kind of MVP.

    I’m trained in Scrum, but you don’t need to be in order to benefit from it—I simplify the basic principles to help strategic and emotional thinkers get unstuck.

  • You’ve tried to talk to creatives, or developers, but don’t seem to have the language…which has led to misunderstanding, frustration, and a bypassing conversations altogether. You don’t have to sacrifice asking for something, you just need coaching to point you towards the right conversation.

  • In a trusted member’s absence, you need to hold space for them without interrupting the team’s rhythm—to integrate with your established workflows, suggest optimizations where opportunities arise, and stay ready to hand the seat back to its rightful owner in 3–6 months.